katerina suchkova

Using design thinking to solve problems and build meaningful products

Applying design thinking in product management (and life)

sprint like a boss

Main Content

Why leading (and living) with design could be your next competitive advantage
Let’s move beyond clichés and misuse of the term “design thinking.” While innovators have been using this creative problem-solving approach to imagine and create the unthinkable, this methodology is accessible to anyone (almost). When embraced patiently, it can change the way you build products, deliver services, and design your life to radically improve outcomes. Truth is, the best way to become a lifelong design thinking practitioner is by applying the framework on a real, mission-critical project, including your own life. By partnering up with me, expect to gain actionable insights, expand your thinking box, and learn valuable techniques as I guide you or your team through the first hands-on design thinking journey.

Gain superpowers

Design thinking has the potential to transform your company, teams and your life. However, many struggle to adopt it and give up too early because combining playfulness and discipline is not an easy task. By working directly with product leaders and practitioners, I partner up with you or your teams to develop sustainable practices. Together, we can re-imagine how you build products that solve your users needs in unimaginable ways, or create life that leaves you inspired and fulfilled every day.

Career Coaching

Jump on a call with me and let’s explore your situation. You’ll walk away with more clarity and an action plan that can be applied right away. We always start with a complimentary exploratory conversation, so there’s no risk.

pick my brain

Training & Facilitation

Solve critical problems, uncover new opportunities, align stakeholders, and equip your product teams with design thinking techniques. Together, we’ll empower everyone to be the best at their craft.

explore workshops

Product Mastermind

Advance your goals and projects more quickly by joining an intensive, online Product Mastermind. We’ll challenge and push each other forward because no successful people got where they are alone.

LEARN MORE AND APPLY
  • Katia is absolutely amazing coach! Her professionalism in symbiosis with her outstanding personality makes the collaboration not only successful but also a very pleasant experience. I was completely lost in the very beginning without any idea what direction to take, and Katia has been guiding me with patience and deep understanding. Now I have very clear knowledge in regards to what steps I need to take and what exactly I need to do in order to get the desired job. Coaching Client, Startup Co-Founder
    Alina
  • I can't give any higher recommendation to Katia. I'd been coached by a few coaches before and she's by far the best! She has the knack and the balancing act of listening to your concerns and mental roadblocks and the clarity to help you propel and move forward. She can act both as your mentor and coach. Katia always hits the spot on the next steps and things I can do/try. It's not rare that I have an "aha" moment after our conversations. I would really recommend her to anyone feeling they're in a career intersection or wants to grow in their career. Coaching Client, Startup Co-Founder/Product
    Anonymous (HC)
    Startup Co-founder, Coaching Client
  • Katerina was instrumental in bringing and leading the ServiceNow version of the Design Sprint, that we called “Northstar.” She has a great talent in knowing who would be the right mix for the sprint, leading and knowing when to pivot the Design Sprint to help guide each team to find their own Northstar results and empower them with tools to continue long past the sprint. Her passion and empathy for the team coming in to do the Design Sprint are some of the best I’ve seen, and to put it bluntly, if I was doing my own personal “Northstar,” I wouldn’t even start thinking about scheduling it without her at the helm. Patrick Clarke, Leader of Design Experience Review Team and Staff UX Designer
    Patrick Clarke
  • Katia has a passion for modern design thinking methodologies and was a pioneer at ServiceNow helping teams frame up their most mission-critical projects using a “Design Sprint” methodology. Regardless of their product/business domain, Katia is able to coach a team through a series of design thinking exercises to help them tease out all the great ideas from the domain experts in the room to create a blueprint for their project that everyone can rally around. Her PM pedigree gives her an added level of credibility you often do not get from run of the mill process coaches. If you have a chance to benefit from her services - do it! You won't regret it! Victor Chan, Director of Product Management
    Victor Chan
    Victor Chan, Product Management Director, ServiceNow
  • Business problems, whether small or large, defined or nebulous - Katia will fearlessly charter a path to a solution that consolidates the knowledge domains of the experts on your product teams. The Design Sprint method that Katia has employed and refined not only helps teams solve problems but makes sure that the resulting solution is something the producing team is confident of. With a winning mix of experience in a complex problem space, a charismatic moderation style, product management expertise, and adaptive design-led thinking, Katia is well prepared to help teams become effective decision makers at any stage of the project. Stephen Paras, UX/UI Design Manager of Design System
    Stephen Paras
    Stephen Paras, UX/UI Design Manager of Design System